How to sell on Amazon

What is Sponsored (Promoted) Product on Amazon?

Do you want to become a Successful Amazon Seller?

Are you an Amazon Seller?

Do you want to sell more on Amazon?

Do you want to know how can you boost your sales on Amazon?

Read this article if you want to learn how to boost your Sales on Amazon and how to Sponsor your product listing on Amazon.


How to sell on Amazon


Before we go ahead I want to provide the answers of some basic questions of sellers who are new to Amazon Product Promotion.

  1. What is Sponsored Product?
  2. What is Pay Per Click (PPC)?
  3. How much does it cost and how do you pay for your ads?

After knowing the answers of all these questions every entrepreneur will have a basic understanding about Amazon Sponsored Products and then we will go ahead to learn how to promote the product listings on Amazon and boost Sales.


1.) What is Sponsored Product?

When you promote products on Amazon by paying some additional amount for per click, it is called Amazon Sponsored Products. It is a Pay Per Click (PPC) advertising facility available on Amazon.

You need to select products to advertise and identify the keywords for which you want your products to be appeared or Amazon has the automatic targeting facility also.

Your sponsored products will appear when people search for the keywords you have chosen at visible placements.

Foe example if you search for the keyword “blue shirt” then you can see such kind of sponsored products:-

how to sponsor products on amazon


2.) What is Pay Per Click (PPC)?

It is a type of Internet Marketing when an advertiser pays for each click on his/her advertisements.

When we talk about Amazon Sponsored Products for each click on our sponsored products we need to pay a certain amount.

We can fix in our bid and average daily budget. We call it bid management.

how to sell on amazon- bid

3.) How much does it cost and how do you pay for your ads?

It is based on auction. The more competitor your bid is, more likely it is to be displayed. You need to set a maximum amount that you will wish to pay when a potential customer clicks on your ads.

By default during the invoice payment the advertising fee will be automatically deducted from your seller account. You also have the option to switch your payment method.

Overall it is not too much and genuine amount for advertising of your products like I pay this much for one of my client:-

amazon how do i pay

You can see that for how much spending we are getting how much 🙂

I think now we have the basic understanding of what we do when we sponsor any product on Amazon.

My step by step guide “How to sponsor (promote) products on Amazon? ” will definitely help you if you want to boost your sales on Amazon. This guide i will publish in my next article.

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